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10UP

About us

We are not building another social network. We are building something to lean on.

Vietnamese workers are not short of places to look for jobs. What they lack is somewhere to turn when real life happens: a decent job, clear answers about their rights, advice when they fall ill or when things get hard at home, a way to earn a little more, and a community so that being far from home does not mean being alone.

Vietnamese workers on the factory floor
Our vision
10UP aims to become the digital infrastructure behind the jobs, income and daily life of Vietnamese workers.

The gap we set out to fill

A job matters, but people usually look for one only at a certain moment. Labour law, health, children, family, loneliness and the need to earn a little more come back every week, every month. That is the gap today's options leave open.

CriteriaJob groups on social mediaOrdinary job apps10UP
Where jobs come fromOpen postings, hard to verifyModerated, but impersonalReal jobs from factories and trusted staffing partners
Legal and health supportAlmost noneNoneReal experts, free advice, on a regular schedule
Emotional lifeNoneNoneFriendship, entertainment, sharing, someone who listens
Extra incomeNo clear mechanismRarely offeredSelling, collaboration and transparent referral commission
A reason to come back dailyOnly while job huntingOnly while job huntingJobs, experts, community and income
10UP's advantage is not one more feature. It is putting every reason to come back into a single app.

Three commitments we hold ourselves to

These are the rules we set for ourselves, and we are happy to be held to them by workers and partners alike.

Serve both sides, create no conflict

10UP serves workers and employers at the same time, two groups who need each other. Factories need to hire and retain people; workers need jobs, protected rights and genuine care. We play the role of a platform that connects, never a place that amplifies conflict.

Practical value first

Every feature is introduced through a concrete benefit: find a job, ask an expert, earn a bit more. Community grows naturally out of that. It is not a label we stick on from day one.

Trust is the most valuable asset

Workers have met far too many untrustworthy offers online. So every job listing, every piece of advice and every reward mechanism on 10UP must be transparent and verifiable. Trust lost once is very hard to win back.

The support team

"Golden Hour": one topic every evening

No platform yet has a team of real experts giving free advice across the many sides of daily life, dedicated to blue-collar workers. That is where we invest the most. Every evening after the shift ends: one topic, live, and recorded so nobody misses out.

Monday

Labour law

Contracts, pay and bonuses, insurance, rights when leaving a job.

Tuesday

Health

Night-shift health, nutrition, preventing common illnesses.

Wednesday

Raising children

Staying close to your children from afar, guiding teenagers.

Thursday

Marriage & family

Keeping a marriage strong when a couple lives apart.

Friday

Relationships & wellbeing

Untangling relationship worries, getting through loneliness away from home.

Saturday

Connection & fun

Music nights, singing for workers, meeting neighbours around the housing area.

Sunday

Personal growth

Learning a trade, new skills, paths to promotion, sharing experience.

A family out for an evening walk in Ho Chi Minh City

Private Mailbox

Ask privately, without revealing who you are, about things that are hard to say out loud: marriage, relationships, health.

Peace of Mind Line

Urgent support for what cannot wait for the evening slot: a workplace accident, a large amount of unpaid wages.

How we keep you safe

Experts are verified for identity and expertise before they advise anyone. Advice goes through a review process and there is a channel to report concerns. On law and health we draw a clear line between general information, professional advice, and the point where you need to see the right authority or specialist in person. We will never let you believe an answer in the app replaces professional legal or medical services.

Travellers with luggage at a bus station before Tết

Annual programme

The Homecoming Bus

For people working far from home, the one thing they long for each year is to be home for Tết.

At the end of each year, 10UP plans to work with trade unions, transport operators and partner factories to cover bus tickets and Tết gifts for workers in difficult circumstances so they can go home. We want this to run every year, not as a one-off publicity event.

Planned programme. The scale and locations for each year will be announced ahead of Tết.

The longer you stay, the more we recognise it

We recognise commitment and contribution to the community, not how many times you open the app.

  1. 1

    Newcomer

    When: Just created an account

    Browse jobs, ask the experts a question.

  2. 2

    Familiar face

    When: Applied for a job or asked an expert at least once

    Faster answers, a job digest for your area.

  3. 3

    Close friend

    When: Successfully introduced at least three people

    Invitations to small sessions with experts, priority for gifts at events.

  4. 4

    Guide

    When: Became a 10UP representative at a factory or housing area

    A monthly allowance, plus training in mentoring and community support.

The road ahead

We go deep in a few industrial parks before we go wide, because a community effect only means something when it is dense in one place.

  1. Phase 1

    Laying the foundation

    Make sure there are always real jobs on the platform, pilot the expert programme in key industrial parks, and build the first group of local representatives.

  2. Phase 2

    Growing cluster by cluster

    Expand to neighbouring industrial parks, complete the nightly live schedule, and start working with local unions and the press.

  3. Phase 3

    Nationwide

    Run the Homecoming Bus and the recognition system properly, and measure ourselves on commitment and trust instead of download counts.

Talk to us

Whether you are a factory, a staffing partner, a union or an expert who wants to walk alongside workers, we would love to hear from you.

LIVEUP GROUP JSC

Email 10UP

Download 10UP

10UP is in the final stretch. The app will arrive on Google Play and the App Store soon. Sign in with your phone number, no complicated paperwork.

Google PlayComing soonApp StoreComing soon

If your factory wants early access to the attendance and hiring tools, get in touch and we will help you start ahead of the launch.

10UP